About Us

Boards, Executive Committees and CEOs have sought out The Allusive Image to guide, map and implement transformation at every stage of their development, from integrating businesses, people and processes, to attaining sustainable revenue growth and operational excellence since 1997.   

Where are you now?  Where are you going?  

Anne’s expertise has helped:

  • Start-ups and corporate expansions that require an organizational design, staffing model and business, finance and marketing plan to attract investors and customers.
  • Existing companies that require a turnaround, for example, due to split partnerships, decreasing customers and performance, or sunset products and services.
  • International corporations have asked Anne to design and lead targeted marketing solutions, introduce unified brands and eliminate silos, and introduce government C-suites to public-private partnership opportunities.
  • Boards and Executive Committees have sought Anne’s expertise to design and integrate multiple autonomous organizations, for example:
    1. Facilitating the organizational design, staffing (i.e. roles, overlaps), systems integration, security, locations, etc. prior to corporate mergers and developing a transformation roadmap to achieve their goals.
    2. Post-merger implementation, when the paperwork is done but the companies still operate autonomously.
    3. Legislative/regulatory change, such as bringing 44 autonomous business/crisis contact centres in 17 Ministries to collaborative agreement and introducing a plan to integrate services and share information, while maintaining regulatory and privacy requirements.

Boards, CEO’s and executives compliment Anne on her ability to create collaborative environments, targets and agreements, and inform her that their staff trusts her integrity and expertise.  Anne works with you to align corporate direction, competencies, operations and markets, and connect people and disparate ideas into innovative solutions that create sustainable revenue growth and operational efficiency.

Whether you wish to increase profits, improve efficiency and capacity, expand, recruit, or exit your business, Anne can help you.

Bio:  Anne Ismay, AInstIB, Executive Associate

Key Strengths:

  • Strategy & Transformation
  • Executive & Operational Management
  • Aligning People, Operations & Technology to Outcomes
  • Creating Exceptional Customer Experience & Marketing
  • Leading Multi-Discpline/Multi-Cultural/Multi-Organizational Groups
  • Coaching, Mentoring and Facilitation

Profile:

Anne is an accredited executive that understands both sides of an ever-changing equation between companies and customers.  She has innovatively matched company capabilities with customers’ needs to grow organizations, increase sales and create global recognition.  CEOs and Boards have complimented her on her ability to quickly establish trust, and understand, create and implement collaborative plans that exceed original visions, bringing organizations to new levels.

Her training and executive experience spans all aspects of business.  From overseeing finance, sales and marketing, operations, products, services, people and technology, to developing and implementing ISO quality standards, and global brands in rapidly changing environments.  Anne’s analytical skills enable her to quickly see where companies core competencies lay, and where services, functions and roles need re-alignment or shoring up.

Anne’s award-winning management and direction ranges from government reorganizations to positioning high tech, Clean-tech and manufacturing SME’s for sustainability and growth.  Her hands-on and engaging leadership style has brought success to 48 public sector and many private and non-profit organizations.

Signature Value:

  • Understanding clients’ businesses; developing business plans and services that attract investors/clients
  • Evaluating & developing global brands, market position, targets, sales plans, and customer experience
  • Assessing capabilities, and aligning/integrating people, operations and technology to outcomes
  • Eliminating silos and creating multi discipline/organizational agreements, and action plans with ROI
  • Reducing expenses and building efficient organizations; managing operations:  people to customers

Contact Anne and begin your journey to create sustainable revenue.

  • 15th Anniversary Special

    Kick-Start Growth From Clients to Revenues

    Entrepreneurs, Executives & Small Businesses
    3 Month Kick-Start

    • 12 weeks:  2-hour weekly or 4-hour bi-weekly sessions
    • Hands-on educational coaching
    • Customized to your needs and stage of business
    • Regularly $3,850
    • Now $2,500

    Companies 
    Kick-Start Your Transformation

    • 8 sessions @ 4 hours each
    • Customized to your needs and stage of business
    • Up to 8 participants/session
    • $345 per student/session*
    Anne will also arrange:
    Sessions outside Vancouver,
    Intense Customized 3-day workshops,
    and Long-Distance Coaching, Management Consulting & Interim Executive Management

    Register Here

    * Limit 1 special per company

    * Company Group Classes held at Client's workplace.

    * HST not included.

Successful CEO’s Know

70% of projects fail
< 2% of business plans attract funding
Mergers don't end with paperwork

And to call Anne for help when

  1. Expectations exceed customer growth and revenues;
  2. Operational silos, multi-directional goals, or mergers and break-ups have fractured their organization and decreased operational efficiency;
  3. Their business plan is attracting dust, not investors and customers;
  4. Business and marketing strategies are not creating desired outcomes; and when
  5. New initiatives and projects remain on the shelf as daily operations consume all resources.

CEOs and Boards have sought out Anne's ability to quickly create trust, understand their organization’s potential, and develop strategies and actionable roadmaps that achieved their targets.

Join those that have transformed their companies.  Attain sustainable success with proven step-by-step roadmaps and hands-on help.

Don't let your Dreams
remain allusive...

Click here and take the
first step to success and
sustainable revenues 

Differentiation Equals Profits

80% of companies believe they deliver a “superior customer experience”   8% of their customers agree. (Bain & Co)

Why do customers choose your products and services?  

What makes your company stand out from the crowd?

Anne works with you to differentiate not only your products and services, but creates a memorable customer experience.  Differentiators are not features.  Differentiation comes from a combination of customer need, perceived value in your products and services, capability to deliver, market position, and unforgettable customer experiences.

Customer experience comes from the culmination of interactions over time, from design to sales, engineering to manufacturing, invoicing to on-going customer support.

Alluding to a vision doesn't make it happen.  With Anne’s hands-on coaching, step-by-step action plans and roadmaps, your company will create:

  • It’s own memorable marketspace and recognition;
  • Customers that talk about their experience; and
  • Revenues that you’ll want to brag about.

Act now to take advantage of our Anniversary Special

Contact Us to Discuss Your Unique Needs